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Kolkata: West Bengal recorded a 12 per cent drop in road accidents in 2018 as compared to the previous calendar year, Chief Minister Mamata Banerjee has said.

She has given credit for this to the state government initiated ‘Safe Drive Save Life’ campaign.

According to the Chief Minister, the drop number of road accidents is even higher in the rest of the state at 14 per cent.

The “48th National Safety Week begins today. In #Bangla, our #SafeDriveSaveLife campaign has been effective and successful in reducing the number of road accidents in #Kolkata by 12% in 2018, and by 14% in other areas of the State, compared to 2017,” Miss Banerjee today tweeted.

According to data available with the Bengal government, in 2016, there were 13,580 road accidents in the state and the fatality was 6,544.

Alarmed by this, the Chief Minister herself conceived and launched the ‘Safe Drive Save Life’ campaign in 2016. Its aim is to ensure road safety by sensitising the concept of safe driving.

The Chief Minister had directed the state transport department to ensure that every vehicle in Bengal has ‘Safe Drive, Save Life’ stickers pasted on its front and rear to hammer in road safety in peoples’ mind.